How long can I expect my pillow to last? 

As a rule of thumb, you should replace your synthetic-filled pillows about every two years, however, check out our care instructions on how to keep your Pillow Guy Down Alternative Pillow lasting fresh and longer. A good way to test to see if it's time for a new pillow is by folding your pillow in half and put a shoe on top (maybe clean it first) If the shoe flips off, your pillow is good.